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Introduction For centuries, gold has held a special place in Indian households. It is not just a precious metal but a symbol of security, status, and tradition. Today, this age-old love for gold is being redefined by modern fintech platforms…

Introduction India’s Gen Z—those born between the late 1990s and early 2010s—are rewriting the rules of money. Unlike their parents, who preferred gold, real estate, and fixed deposits, today’s youth are exploring new-age investment options shaped by technology, global exposure,…